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ABOUT
Eran Ketter (PhD) is an acclaimed tourism thought leader, advisor and keynote speaker, working with leading global clients, including UN Tourism, European Travel Commission, OECD and Atout France. He is the author of numerous tourism strategy and market research reports, and of the renowned books “Tourism Marketing for Developing Countries” and “Media Strategies for Marketing Places in Crisis”. Since 2020 he is the Head of Research in a European Travel Commission project on tourism trends in European travel (with Mindhaus).
As a tourism thought leader, Eran Ketter’s professional work is based on active research, analysis of up-to-date tourism data (aka: his 'data-driven crystal ball'), and close relations with tourism policy makers and members of the industry.
In recent years, he has worked globally to share his professional insights, speaking at leading tourism events in over 40 countries, including ITB Berlin, TEDx Tourism and UNWTO events.
Dr. Ketter offers these 5 key solutions for NTBs, DMOs and tourism organizations:
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