COVID-19 RECOVERY AND GROWTH KEYNOTE TALK

Leading in an era of constant change

Eran Ketter (PhD) is a professional, inspiring and engaging speaker, and is the Head of Research in a European Travel Commission project on COVID-19 travel sentiment. Dr. Ketter is the co-author of of 2 world-renowned books on resilience and crises in tourism and has over 15 years of experience in tourism crises. Among others, Eran served as a tourism keynote speaker/ guest speaker in the ITB Berlin, TEDx Tourism Tel Aviv, UNWTO mobile-tech seminar, ITB & IPK World Travel Monitor Forum, Arabian Travel Market, UK ITT annual conference, Philippine Travel Exchange and West Africa Travel Market.

The COVID-19 pandemic is re-shaping the global tourism map, domestic and international travel, aviation industry, tourist motivations, and destinations' value proposition. In the face of these changes, and as the competition on every tourist intensify, tourism organizations must redesign their tourism, marketing and bizdev strategies. In order to generate growth in the post-COVID-19 era, NTBs and DMOs are required to identify new source markets, develop new products, and adopt new management practices. Eran Ketter's webinars, workshops and keynotes will provide you with key insights on COVID-19 tourism effects, recovery scenarios, and practical tools for leading in a turbulent environment of constant change.

01

Rethinking tourism

02

Sustainable growth

03

Market development

04

Product development

05

Agile 

strategy

WHAT PEOPLE SAY

"Dr. Ketter is one of the world's-top tourism marketing gurus. His lecture motivated us to take big bold steps as far as tourism destination marketing is concerned"

 

Nerrisa, Head of Domestic Promotion Department, Philippines Tourism Promotion Board